Hi, I’m Melanie Grigger — founder of Innovara Creative, and a results-driven digital strategist with a unique blend of technical and creative expertise.

With over 5 years of experience in both web development and digital marketing, I help small businesses, solo entrepreneurs, educators, and startups around the world build beautiful, high-performing websites and marketing systems that get results.

My journey began as a software engineer, where I learned to think analytically and solve complex problems. Over time, I found myself drawn to the creative side of tech — building not just functional systems, but brands that connect. That’s when I pivoted into digital marketing and never looked back.

Since then, I’ve partnered with clients across the U.S., Portugal, Germany, and beyond — including top podcasters, New York Times bestselling authors, renowned coaches, and multi-million dollar companies. Whether it’s launching a new site, scaling a campaign, or automating a sales funnel, I tailor every solution to your business’s goals and stage of growth.

My services combine sleek, responsive web development with conversion-focused marketing — SEO, email funnels, paid ads, integrations, automations, and more — to give you a complete digital ecosystem, not just a pretty homepage.

If you’re looking for a collaborative partner who can guide you from idea to execution (and beyond), let’s talk. I offer complimentary consultations to help you gain clarity, prioritize next steps, and determine if we’re a great fit to work together.

Let’s bring your vision to life — with creativity, strategy, and purpose.